Saudi Arabia Showcases Innovation at SusHi Tech Tokyo 2026

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Tokyo: Saudi Arabia, represented by the Saudi Investment Promotion Authority (SIPA) and its partners, is making a significant presence at SusHi Tech Tokyo 2026, an esteemed global innovation exhibition taking place in Tokyo, Japan, from April 27 to 29. The Kingdom's participation is under the 'Invest Saudi' banner, highlighting its commitment to enhancing its role in the global entrepreneurial ecosystem.

According to Saudi Press Agency, this initiative is in line with the Saudi-Japan Vision 2030 and the strategic framework established between Saudi Arabia and Japan in 2017. The framework underscores a mutual dedication to bolstering collaboration in economic, trade, and innovation sectors, reflecting the strong bilateral relations and shared goals of both nations.

In addition to their participation in the exhibition, Saudi Arabia is set to host the 'Startup Saudi' event on April 30 in Tokyo. This event aims to create a sustainable link between Saudi and Japanese entrepreneurial ecosystems, promoting the exchange of expertise and knowledge. It also seeks to enhance joint investment opportunities between startups and venture capital funds, further solidifying the collaborative spirit between the two countries.

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